Environmentalists, vegans and omnivores rejoice! We can make the planet a little greener and our diets a little healthier with Beyond Meat’s menu.
Beyond Meat is composed of devoted activists for the reduction of greenhouse gasses, and also passionate about healthy eating. Ethan Brown, company head, is attempting to sell a meat substitute that’s actually hard to tell apart from the real thing. There has been some media coverage on this, and a slew of reviews on YouTube, but the truth of the matter is that issues like these are not to be downplayed as one more ‘fake meat’ product on the market, but a tool for the change we may have to make eventually.
Livestock and Livestock Management Damages the Environment
According to the United Nations’ Food and Agriculture Organization, livestock takes up 18% of the blame for all greenhouse gas emissions. That’s more than all planes, cars and trains on the planet. This figure includes a series of things like: resources used to clean land for pasture, fertilizers used for crops and resources used for livestock transportation and management. Also farts, yes, livestock farts are a part of it.
So Ethan Brown proposes this: what if you could buy protein that is not meat but tastes real close, if not exactly the same? Veganism and vegetarianism is a rising trend among the younger population, and mindfulness of what’s in meat and what animals have to suffer through, and this is one meat and soy-free product that could change the way meat is seen and eaten.
By taking yellow pea powder along with other vegetable sources and separating protein from fiber, the scientists and researchers at Ethan Brown Company make it so the protein from the powder goes through a process that basically aligns it with how meat grows and changes, resulting in a product that is as loaded with protein as your average steak frites or burger. And he encourages everyone to give it a try or a hundred tries and help stabilize greenhouse gas emissions.
It Is Technically Fake Meat, But It’s Promising to Be More
Ethan Brown’s mission is to transform the ‘meat section’ at supermarkets into a ‘protein section’. Asking people to stop eating meat is a ridiculous feat, Brown only hopes to provide one more option that is just as healthy, just as filling, but way better for the environment.
We also hear their chicken is actually better than the real thing.
Stay Healthy! Clapway Trends Reviews the Nutribullet:
https://www.youtube.com/watch?v=uIAczd2xF5s
We Can Make Meat Out of Plants
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